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Archive for December, 2007

More on how constraints foster creativity

Posted in Uncategorized on December 22, 2007 | Leave a Comment »

Presentation Zen reviews a couple of other books that have similar themes to my last post about thinking inside the right box. 

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Thinking inside the (right) box

Posted in innovation on December 20, 2007 | Leave a Comment »

The scene repeats itself everyday in the boardrooms and workgroups of the world.  People are given a vague goal to innovate a product, reengineer a process, or develop something “big.”  They may have been given some minimal instructions, but there main goal is to develop some novel approach by thinking outside the box.  The idea [...]

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Recommended Books

Posted in Uncategorized on December 16, 2007 | Comments Off

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Is A Good Successful Customer Outcome Sticky?

Posted in Business Process Management on December 4, 2007 | Leave a Comment »

I’m  in the middle of reading Made to Stick: Why Some Ideas Survive and Others Die by Chip Heath and Dan Heath and I ran across a passage that is very relevant to Successful Customer Outcomes.  The book focuses on 6 key components of making ideas sticky-or unforgettable.   They are:

Simplicity
Unexpectedness
Concreteness
Credibility
Emotion
Stories

Read this excerpt for more [...]

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